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Memes: The New Marketing Tool

Memes: The New Marketing Tool

At this point, almost everyone with a pair of eyes knows what a meme is. A good meme consists of a great picture, a funny or smart relatable caption, and has the potential of becoming viral.  Now that memes are wildly popular and extremely easy to make (memecrunch, imgur, quickmeme, etc.),  different businesses are using them to promote their … Continue reading Memes: The New Marketing Tool

These Businesses’ Social Media Blunders Will Leave You Cringing

These Businesses’ Social Media Blunders Will Leave You Cringing

BlackBerry: Advertising the wrong phone. Before iPhones ruled as the preferred smartphone, BlackBerry phones were all the rage.  But in 2015, in an attempt to show off the sleek, new BlackBerry design, they ended up making iPhones look great. BlackBerry failed to realize that Twitter recognizes what phone you take your pictures on—and revealed that their … Continue reading These Businesses’ Social Media Blunders Will Leave You Cringing

What Can You Learn from These Awesome Instagram Accounts?

What Can You Learn from These Awesome Instagram Accounts?

While Instagram was created initially as a fun way to document your life through photographs, it has turned into an invaluable marketing tool for businesses to enforce their brand and garner brand ambassadors.  Below are six  businesses with interesting Instagram accounts that perfectly demonstrate the art of marketing a brand.   OREO   Oreo’s Instagram has 1.6 million followers, … Continue reading What Can You Learn from These Awesome Instagram Accounts?

DO YOU REMEMBER THESE EPIC BRAND COMEBACKS ON DIGITAL MEDIA?

DO YOU REMEMBER THESE EPIC BRAND COMEBACKS ON DIGITAL MEDIA?

No matter how popular a brand may be, it can still take a major decline depending on what the trends of the hour are and other environmental factors.  While some brands become nothing but a distant memory, others come back to life and prove they’re stronger than ever.  Different brands have used digital media to their advantage … Continue reading DO YOU REMEMBER THESE EPIC BRAND COMEBACKS ON DIGITAL MEDIA?

5 Great Digital Marketing Jobs That Didn’t Even Exist 10-15 Years Ago

5 Great Digital Marketing Jobs That Didn’t Even Exist 10-15 Years Ago

Social Media Manager With 75% of adults on social media these days, it’s hard to remember a time when checking your Facebook notifications wasn’t a part of your daily morning routine.  Now, there are quite a few people making a living off of managing social media accounts for public figures, businesses, organizations and more.  Social … Continue reading 5 Great Digital Marketing Jobs That Didn’t Even Exist 10-15 Years Ago

Is Your Business Making These Detrimental Mistakes on Social Media?

Is Your Business Making These Detrimental Mistakes on Social Media?

Just because your company has a presence on social media, doesn’t mean it’s working to your advantage.  Social media should be helping your business, not hindering it!  Beware of these common mistakes businesses make when using social media.   You have social media accounts, but aren’t very social. Your social media accounts should always aim at … Continue reading Is Your Business Making These Detrimental Mistakes on Social Media?

2016 Presidential Election: Go Digital, Or Go Home!

2016 Presidential Election: Go Digital, Or Go Home!

Historically, politicians running for office have used different advertising tactics to spread their message.  While the current presidential race features traditional forms of advertising, they are also relying heavily on digital marketing. Whether it’s through informative websites, call-to-action banner ads, or popular social media; this year’s presidential candidates are definitely doing the digital dance.  According … Continue reading 2016 Presidential Election: Go Digital, Or Go Home!

If You Market Your Business On Social Media, You’ll Love These Helpful Apps

If You Market Your Business On Social Media, You’ll Love These Helpful Apps

There are thousands of businesses that market themselves on social media.  Anything from well known brands, to small businesses, and even famous personalities consider social media to be a huge part of their marketing campaign.  Thanks to social media’s popularity, many apps have been popping up to businesses market themselves more easily. Below are five (although there … Continue reading If You Market Your Business On Social Media, You’ll Love These Helpful Apps

The Many Ways Twitter Epically Changed the Digital Marketing Game Forever

The Many Ways Twitter Epically Changed the Digital Marketing Game Forever

Twitter demonstrates the true purpose of digital media: to stay effortlessly connected to the world.  Twitter has an estimated 332 million active users, and sees about 500 million tweets a day.  Since Twitter’s humble beginnings just over a decade ago, it has changed today’s world in a plethora of ways.  So sit back, relax; and … Continue reading The Many Ways Twitter Epically Changed the Digital Marketing Game Forever

Ways Small Businesses Should Be Utilizing Digital Marketing

Ways Small Businesses Should Be Utilizing Digital Marketing

Small businesses are always looking for the best ways to stay afloat in a sea of big companies and their giant advertising campaigns.  But all hope is not lost! When small businesses understand the intricate ways they can benefit from digital marketing, their road to success will broaden significantly. One of the most important things any … Continue reading Ways Small Businesses Should Be Utilizing Digital Marketing

Why Your Business Should Invest in a Good Graphic Designer

Why Your Business Should Invest in a Good Graphic Designer

Whether it’s on a website, a print ad, or social media; businesses use graphic design to enforce their brand.  But does a poor graphic design actually hurt your business? And conversely, does innovative graphic design really help business? A bad graphic designer can cost the company its customers, vendors, and even employees.  What’s My Name Again? … Continue reading Why Your Business Should Invest in a Good Graphic Designer

Digital Media Turns Wedding Planning into a Whole New Monster

Digital Media Turns Wedding Planning into a Whole New Monster

With the month of May just around the corner, many come to find their mailboxes are more full than usual: wedding season is upon us! Nowadays, wedding season translates to picturesque outdoor gatherings, romantic flower arrangements, and TONS of new Facebook posts about that special day. While this digital age we live in brings great … Continue reading Digital Media Turns Wedding Planning into a Whole New Monster

Coachella Proves Social Media to be the Most Powerful Advertising Tool

Coachella Proves Social Media to be the Most Powerful Advertising Tool

Music festivals have been going on long before social media took control over the world. But today, the the two truly go hand in hand.  As Coachella 2016 fast approaches, social media outlets like Facebook, Twitter, Instagram and Periscope are gearing up for the insanely popular event. If Coachella proves anything (aside from the fact … Continue reading Coachella Proves Social Media to be the Most Powerful Advertising Tool

The World is Stressful. Check Out These 25 Items for De-stressing!

The World is Stressful. Check Out These 25 Items for De-stressing!

The world can be a stressful place. We’re all trying to have it all and do it all — usually at the same time. And this endless pursuit of work-life-family-health-finance-love-spiritual enlightenment-Netflix balance can feel extremely hard to manage. Clearly, there’s a lot on our collective minds, and it’s stressing us out. This magical button delivers … Continue reading The World is Stressful. Check Out These 25 Items for De-stressing!

Jameson Is Running Snapchat Geofilters Nationally, Making It the First Alcohol Brand to Do So

Jameson Is Running Snapchat Geofilters Nationally, Making It the First Alcohol Brand to Do So

St. Patrick’s Day is Jameson’s Super Bowl, and this year the whiskey-maker is serving up its ads on Snapchat. The Pernod Ricard-owned brand is the first alcohol company to buy a national Snapchat geofilter that’s age-gated so it’s only served to people over 21. The campaign is a follow-up to Jameson’s 3-D Instagram and Facebook … Continue reading Jameson Is Running Snapchat Geofilters Nationally, Making It the First Alcohol Brand to Do So

Instagram To Order Feeds by Relevance Rather than Chronology

Instagram To Order Feeds by Relevance Rather than Chronology

Like Twitter, Instagram is moving to reorder the feed of updates its users see from one based on chronology to one based on relevance. The “new experience” will be rolled out over the coming months, according to yesterday’s blog post on Instagram. The move isn’t surprising, as Facebook — which owns Instagram — has already … Continue reading Instagram To Order Feeds by Relevance Rather than Chronology

Why Digital Marketing Trends May Require You To Hire A Digital Marketing Agency

Why Digital Marketing Trends May Require You To Hire A Digital Marketing Agency

The digital marketing world is ever fluid, always dynamic and never dull, especially to the ever growing need to grow that CMO constantly faces. This is in part due to the emergence of new trends that are fundamentally changing the way marketers and brands reach out to potential customers. This changing landscape is essentially urging … Continue reading Why Digital Marketing Trends May Require You To Hire A Digital Marketing Agency

How to find the best Online Mortgage Lenders by Yurz

How to find the best Online Mortgage Lenders by Yurz

  Are you looking for the best mortgage brokers online? Internet-based mortgage companies are currently promoting mortgages that provide assistance to prospective homebuyers. Instead of working with a local bank or broker, Yurz provides tips to help you find the best online mortgages. There are thousands of online options from local banks to credit unions. … Continue reading How to find the best Online Mortgage Lenders by Yurz

Uber and Lyft Will Collaborate With Public Transportation So You Don’t Have to Own a Car

Uber and Lyft Will Collaborate With Public Transportation So You Don’t Have to Own a Car

“When I was 15 or 16, your whole life revolved around saving up money to drive a car,” says David Plouffe, the chief advisor for and a board member at Uber. “Your entire social life revolved around the car. That is changing.” Indeed: Ridesourcing technology companies such as Uber and Lyft are trying to build … Continue reading Uber and Lyft Will Collaborate With Public Transportation So You Don’t Have to Own a Car

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